We talk about the total solution, but you (rightly so) only care about your interest. So, if you have water you’re trying to dispose of, you’re a part of the Total.
If you have land with wells and you could use some water, you’re part of the Total. You’re a tech firm, a regulator, a government official, or a data center, you can connect in and be a part of something bigger.
When we all work together, the end result is greater than the sum of its parts.